Writing

Frameworks, essays, and the thinking behind how I build. These aren't dated blog posts that expire — they're ideas I've pressure-tested across three careers and dozens of builds. Some are original frameworks. Some are lessons from examining banks that apply directly to AI products. All of them are things I wish someone had told me earlier.

I Keep Meeting the Same Eight Builders

After hundreds of conversations with founders, product teams, and creators, the same patterns keep showing up. The trap isn't lack of skill. It's the thing skill lets you hide behind.

Built by Frank Sellhausen · Privacy